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Easy Video Production for Your Practice

Posted on May 04, 2015 by Solutionreach

    Solutionreach + YouTube = BFFs


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    Last week, we talked about how videos can be an asset to your online reputation and overall marketing strategy. If you missed it, you can catch up here.

    Now to the details. How can Solutionreach help?

    We have a clean and simple video feature that will allow you to record 60 seconds of video at a time—perfect for starting out and getting used to video production.

    Remember these basic types of videos to start with:

    • Patient Testimonials
    • Office Tours
    • Health Tips
    • Mini-Bios of Staff and Doctors

    The beauty is, 60 seconds is a perfectly adequate amount of time to get your point across in any of the above videos.

    Three girls looking at laptop

    What You’ll Need

      1. Webcam & Microphone
        You’ll be able to record those 60 seconds of video so long as you have a webcam and microphone attached to your computer. These come built in with any standard laptop these days, so it should be relatively easy for you to get ahold of that to start recording.

    1. YouTube Channel
      You’ll be able to link your Solutionreach account to an existing YouTube channel, or you can create a new one. (If you already have a Google account, you already have a YouTube account–you just have to claim your channel!) You can also set your own custom search terms, which can be updated at any time, to track with the changing content of your videos and the interests of your patients.
    Woman jumping for joy

    Then, you can have your video published to YouTube automatically with the click of a button. It’s that easy!

    The video manager allows you to choose which videos you want posted, as well as easy access to the to your video hyperlinks, so you can easily share them on social media or through email and text messages. We can help you implement tools to display the videos of your choice on your practice’s website and on the microsite (aka review site) that Solutionreach hosts for you. There is even a tool that you can send to your patients so they can record testimonials from their own computer to send to you!

    What more could you want, right? It’s the perfect package to get into the groove of using video to boost your practice’s marketing strategy.

    Check out our training videos for a demonstration of the Video capture feature and other features related to enhancing your marketing efforts. (If you are logged into your dashboard, you can view a video here.) You can register for the training at solutionreach.webex.com or call our friendly support team and have them help you register at 800-258-7744.

    Stay tuned—next week, we’ll be talking about what to do with video when you’ve gotten into the swing of things. You won’t want to miss these advanced tips on video marketing!

    About the Author:

    Eden Moss is a prized asset at Solutionreach. As an expert on our service and the platform features, Eden ensures that new Solutionreach users have the information they need to get up, running, and improving their practice as quickly as possible. Eden’s expertise has helped countless practices customize the platform to meet their unique goals and maximize the success of the Solutionreach service.

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