The 3 R’s of Practice Marketing
It’s back-to-school time and just about everybody knows the 3 R’s of education—reading, writing, and ‘rithmetic. But do you know the 3 R’s of practice marketing? The tricks to attracting new patients ...
8 Surprising Statistics about Online Reviews
We live in a digital society. Virtually everyone surfs the web on a regular basis. The internet has created a fundamental shift in the way we interact with businesses of all types—including ...
How to Respond to Reviews...While Staying Compliant
It's a tough question. How do you manage online reviews (especially negative ones!) without giving away PHI? With online reviews having incredible power over your reputation, it is important that ...
How to Improve Your SEO
One of the most important ways any organization can attract new patients is through online search. You know...things like Google or Yahoo. Your search engine optimization (SEO) determines how likely ...
Making the Most of Your Website
A user-friendly website is one key to success when it comes to attracting new patients. So let me ask you—what is the current state of your website? Is it up-to-date? How does it look on mobile ...
Unleashing the Power of Patient Newsletters
Patient retention is critical to the life blood of your practice, but just as important, if not more, is being able to consistently acquire new patients to continue to grow and maintain a healthy ...
Out-of-the-Box Ways to Reactive Patients
Do you ever feel stuck in a rut, trying to get patients back into the office in the same way over and over again? If so, you’re totally not alone. In this week's SolutionTeach video, I talk about ...
Asking for Patient Referrals Without Sounding High-Pressure
Patient referrals are a valuable commodity in the world of healthcare. A patient’s recommendation to a family member or friend is like one of Willy Wonka’s golden tickets - rare and highly ...
Attracting 50% of New Patients Through Online Reviews
Less than 15 years ago, there were virtually ZERO physician reviews online. Today, the top three healthcare review sites (Healthgrades, ZooDoc, and Vitals) combine for nearly 15 million views each ...
The Surprising Benefits of "I'm Sorry" for Your Practice
Have you noticed? Patients seem to be just a bit pickier these days than they were in the past. Don't worry. You’re not alone. These days patient retention is on everyone’s mind. Practices are losing ...
14 Rules for a Website that Impresses Google (and your Patients)
Oldie but goodie! This post was originally published in Jan 2014 and updated in Jan 2018 as part of an on-going series highlighting popular past posts. Let’s cut straight to the chase: You need a ...
Are you following patient satisfaction survey best practices?
Patient satisfaction surveys are becoming increasingly important to a practice's success. Affecting everything from reimbursement to patient turnover, it is critical that you keep close tabs on the ...

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