Patient Engagement Software Helps Healthcare Professionals Reactivate Lost Patients
Lehi, UT – September 2011– The economic slump has proven difficult for industries in all markets, the healthcare industry being no exception. Healthcare practices nationwide have experienced a 5 percent decline or greater in profit margins in the past few years. Fortunately, comprehensive patient engagement service, Solutionreach, is providing healthcare professionals with much-needed help keeping current patients happy, attracting new patients and even reactivating lost patients through its electronic “recare” feature.
Solutionreach’s patient engagement system provides a secure and effective way for healthcare professionals to directly communicate with patients by automatically sending personalized, real-time SMS and email messages. Generating $750 million through its recare feature (reminders to patients that they are due for some type of continuing care appointment) alone, Solutionreach helps reactivate lost patients, retain existing ones, and track recare results.
Just one of many features on the Solutionreach platform, the recare program allows practices to notify patients that an appointment is due or overdue. In addition, Solutionreach, which integrates seamlessly with the practice management software, automatically sifts through patients who have not had a follow up appointment in the last six months and begins sending recare messages. The feature then graphs actual revenue generated by recare messages to track immediate return on investment.
“With Solutionreach’s recare system we receive an immediate response from patients, either by an appointment request through e-mail or by a phone call to request an appointment, which has led to approximately $5000 a month in increased production through our hygiene department and at least $10,000 a month with our doctors,” remarks Caite Glidewell, Watertower Scheduling Coordinator. “Solutionreach allows us to maximize the reminders to patients, while minimizing the amount of time that process takes.”
Solutionreach’s customized message settings are based on individual preferences, permitting tailored messages, images and practice-specific branding to be used. This patent-pending communications tool helps to streamline efficiencies while building patient loyalty. Since many features are automated, Solutionreach provides office staff with more time to focus on more important issues like patient care. Regular communication with patients is a key factor in building relationships with patients and protecting the bottom line.
“The average practice makes approximately $63,000 in recare income in their first year using Solutionreach, although we’ve had an office make more than that in a single month from turning on the recare feature,” says Jim Higgins, CEO and Founder of Solutionreach. “Recare is actually just the tip of the iceberg when it comes to communicating with your patients. Doctors frequently come to us with stories of the thousands of dollars they bring in with a single newsletter about a life changing procedure or thrilled about multiple patient referrals from a patient because she was so happy to get her personalized birthday text.”
While the stock market may be uncertain, an investment in patients should never have to be. Solutionreach’s “recare” feature is just one more way to help healthcare providers bring patients back into the office.
Solutionreach, the pioneer in text and email messaging to patients, is the clear leader in providing patient engagement and communication solutions for businesses. Utilizing the latest text, email, voice, video, web, and social media tools, Solutionreach equips businesses, healthcare providers, and public institutions, with a “high-tech” solution that does not sacrifice the “high-touch” personalization when communicating with customers. Solutionreach’s engagement tools include every type of personalized communication including appointment reminders, confirmations, reactivation, referrals, birthday wishes, holiday wishes, surveys, newsletters, customized promotions and more.
Solutionreach has been the recipient of numerous awards and accolades including: (2009-2011) Inc 500/5000 fastest growing private companies; (2009-2010) Ernst & Young’s Entrepreneur of the year Finalist; Winner 2010 Utah Innovation awards; Utah Valley Fast 50, Utah Business Fast 50 and the Utah 100.