As we find ourselves suddenly in the month of June – the month when summer officially begins, when so many people begin taking vacations – it’s a great time to take inventory at your practice. Are you prepared for the next couple months when it comes to scheduling and reminding patients of upcoming appointments? Are you and your team working harder or smarter?
One way to work smarter is by putting patient recall software to work for you. Use automated recall to get more patients in the door, even when so many families are in “vacation mode.” Remind patients that the summer months are a great time for staying on track with their healthcare. Here are five tips for rocking your recall system and increasing your revenue without adding a whole lot of extra work for your team.
Send recall reminders for preventive care.
Many preventive care procedures are covered by insurance. These procedures are a great way to keep your schedule full and keep patients healthy at the same time. Send recall reminders to patients who need a dental cleaning, an annual exam, or vision screenings that can help prevent illness and avoid complicated procedures down the road. Remind patients that preventive care appointments are instrumental in early diagnosis of health conditions that are best treated sooner rather than later.
Send recall reminders to patients with diagnosed conditions.
Tailor your automated recall text and email reminders to patients with specific diagnosed conditions. For example, contact your dental patients who can benefit from new crowns, or those in need of sleep apnea solutions. Reach out to vision patients who are good candidates for LASIK surgery. Extend an invitation to patients to come in for a consultation about keeping their diabetes in check. Whatever the case may be, targeting patients with specific conditions is a great way to make recall work for you and get more patients into your practice on days when your schedule may be slower than usual.
Focus on high profit-margin procedures.
In every healthcare specialty – including dental, vision, and aesthetics – there are certain types of procedures that yield a high profit, but require fewer resources from your team. Focus on these procedures when you send out automated recall reminders to generate more revenue – again, without adding more work for everyone involved.
Reach out to all your patients who are overdue for care.
A good automated recall system can sort patients by how overdue they are for necessary treatments, preventive care, exams, and screenings. Text or email these patients at regular intervals to remind them that their health is important to your practice. Let them know you have appointment available when it’s convenient for them to come in – maybe on a day off, before they leave for vacation – and send a link they can click to request an appointment.
Automate. Automate. Automate.
If we haven’t said it enough, consider this a friendly reminder to automate your recall program. Get back to the whole concept of working smarter, not harder! Once you set up an automated system and choose your strategy for identifying different groups of patients who need to get back to your practice, you’ll save yourself and your team a ton of time. Then you can all focus on other things – like providing the best possible patient experience for everyone in the office, or sending out educational emails, or taking a vacation yourself!
Ready to put patient recall software to work for you this summer? Download this checklist and start today.