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    Discover How Easy it is to Attract New Vision Patients and Boost Revenue
    As an office manager or marketing specialist, you have to continually come up with fresh, new ideas to expand your eye care practice. You made it through the worst of the COVID lockdowns (we ...
    Why Your Website Needs to Make a Great First Impression
    I'm not going to lie; I judge businesses on the quality of their website. And it's not just because I've spent several years of my life writing effective websites. It's because I know quality when I ...
    Beat Online Vision Competition with the Right Technology
    When you decided to go into the field of vision care, you probably weren’t thinking of the many challenges you would face running the business side of the practice. You most likely had dreams of ...
    Linking in Text Messages
    Did you know that statistically speaking, most people read text messages within 3 minutes of hearing the "ping" on their phone? Make the most out of your text messages by including links to patient ...
    To Emoji or Not to Emoji
    Sending text messages has become a central part of every practice's normal workflow. But we receive a lot of questions about the type of tone offices should use when sending texts. We want to be ...
    Patient Referrals: 7 Easy Ways to Fill Your Schedule
    Everyone wants a bustling practice. A full schedule. Happy patients filling the waiting room. The question is—how to make that dream become a reality? One of the most important elements of practice ...
    Best Uses of Text Messaging
    Text messaging has become an integral part of running a strong healthcare practice. In this video series, we walk you through many of the questions that surround texting. Be sure to take a few ...
    Get Your COVID-19 Vaccine Questions Answered in this Free Webinar
    As the COVID-19 vaccine rolls out across the country, dentists, optometrists, and other healthcare specialties have lots of questions concerning its deployment. In this webinar, we will dive into ...
    7 Rules of Telephone Courtesy: Old-School Patient Communication Tips
    Even with all of the technological advances in our modern healthcare offices, many of your patients’ first experience with your office will be on the telephone. Because of this, it’s critical that ...
    Poor Patient Satisfaction: 5 Problems that Lead to Unhappy Patients
    Studies show that one in three patients anticipate switching providers in the next couple of years. As patients are looking more and more for a consumer-based healthcare experience, it’s important to ...
    Succeed Through the Surge: 4 Steps to Keep Your Practice Running Smoothly During a Difficult Winter
    We all know that 2020 has been a rough year. And while reports of an effective vaccine is a ray of hope on the horizon, we know that challenges currently abound. As is typical for this time of year, ...
    How No-Shows Become Lost Patients
    Patients become no-shows for a variety of reasons, and the impact that has on your practice is well documented. It’s frustrating to prepare for a patient only to find yourself checking your watch and ...

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