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Practice Marketing for Dummies: A Step-By-Step Guide
When it comes to , healthcare practices are often at a distinct disadvantage when compared to major companies. Very few healthcare practices have a dedicated marketing team. And unfortunately, ...
Lori Boyer
01/14/2020
Five Tips for Requesting Patient Reviews or Referrals Without Sounding Pushy
Patient referrals and online reviews are two of the most important tools to grow your healthcare practice. A patient’s recommendation to a family member or friend is like one of Willy Wonka’s golden ...
Lori Boyer
12/03/2019
Great Social Media Marketing Starts Inside Your Practice
With social media services and features debuting weekly (or at least it feels like it), it’s easy to become caught up in the hype when marketing pundits are proclaiming, “If you’re not marketing on ...
Jackson Hadley
11/26/2019
The 3 Biggest Direct Mail Mistakes Practices Make and How to Avoid Them
Today, I offer you my top 3 proven, easily-replicated tactics to win at direct mail. But — who the heck am I?? Well, my company sold its first dental campaign to a dentist in Sugarland, TX on April ...
Joy Gendusa
11/20/2019
Why Online Scheduling Is Like Magic
Have you been wishing for a full schedule that happens magically? Online scheduling might make your wishes come true. This infographic shows who wants online scheduling and why and how it benefits ...
Lori Boyer
11/13/2019
5 Easy (and Absolutely Free) Ways to Show Gratitude to Patients and Staff
What an amazing time of year this is! Can you believe that we're just a month or so away from Thanksgiving? During the holidays, we all go a little more out of our way to show gratitude to those ...
Lori Boyer
10/14/2019
Year End Newsletters - Keeping Your Patients in the Know
  Patient newsletters are an extremely useful and often underutilized tool for engaging your patients. Statistics suggest that 85 percent of patients enjoy receiving and reading their patient ...
Lori Boyer
10/09/2019
11 Ideas to Jumpstart your Emails
Regular emails are an awesome way to connect with patients. A staggering 93 percent of patients say that they enjoy getting emails from their doctor. And nine out of 10 patients would choose a doctor ...
Lori Boyer
10/01/2019
The 3 R’s of Practice Marketing
It’s back-to-school time and just about everybody knows the 3 R’s of education—reading, writing, and ‘rithmetic. But do you know the 3 R’s of practice marketing? The tricks to attracting new patients ...
Lori Boyer
09/17/2019
Patient Referrals: 7 Quick and Easy Ways to Fill Your Schedule
Everyone wants a bustling practice. A full schedule. Happy patients filling the waiting room. The question is—how to make that dream become a reality? One of the most important elements of practice ...
Lori Boyer
08/21/2019
Where Do I Get Content for Social Media?
This week, our FAQ is all about social media. Do you struggle to figure out what to post? If so, you're not alone! Check out this video for some quick tips for filling your social media calendar. ...
Lori Boyer
08/01/2019
Attracting Doctors: How to Win the Physician Shortage Battle
If you’ve tried hiring a new physician in recent times, you may have noticed a trend—young physicians are in high demand! If fact, 65 percent of new residents say that they received more than 50 job ...
Lori Boyer
07/31/2019
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