Accomplishing your daily task list can sometimes feel like a juggling act. From calling patients to remind them to come in for an appointment to managing your online reputation (and everything in between), there is not a lot of downtime during the day. It’s important to be mindful that while making sure your practice processes run smoothly, you aren’t sacrificing the patient experience.

If your patients feel like you are too busy answering calls or organizing paperwork to give them the attention they deserve when they come into your office, you can bet in time, they will look for a practice that feels a bit more personable, attentive and friendly.

Since building patient loyalty stems from their overall satisfaction, having time to nurture your patient relationships is vital to the long-term success of your practice. So, where can you create more time to dedicate to this?

What is healthcare automation?

Automation in healthcare involves the use of software solutions and tools to improve the communication, efficiency, and productivity of providers, medical practices, hospitals, and other healthcare organizations.

What are the benefits of automation in healthcare?

Process automation can improve your bottom line in several key ways:

  • It can reduce no-shows.
  • It improves scheduling, reduces errors, and lessens the load of clerical work.
  • A good automation system helps your practice retain patients and improve patient satisfaction.
  • You can collect payments more consistently.
  • You’ll be able to effortlessly promote your practice.

What are the main types of automation in the healthcare industry?


Medical automation involves diagnostic and therapeutic tools that augment human capabilities, which can include anything from a pharmacy robot to a laboratory device. However, there are many other types of healthcare automation solutions, many of which simply solve for daily administrative tasks.

7 examples of automation in healthcare

Many daily processes can be automated, which will allow healthcare providers to capture more time to focus on other, more productive activities, streamline their workflows, improve patient data management, strengthen patient relationships, and increase patient satisfaction.

Here are seven practice processes that, if automated, will relieve and eliminate many of the tasks that can be arduous and time-consuming. The results will be nothing less than improved practice productivity and increased profitability.

1. Appointment Reminders

Rather than having to call every patient, an appointment reminder software service will automatically remind patients of their upcoming scheduled appointments and even allow you to customize the message and time it’s delivered based on patient preference.

2. Missed Appointment Notifications

When your patients are forgetful or have emergencies that cause them to miss appointments and get off track with their healthcare processes, some systems will automatically send a notification to let the patient know they missed it and invite them to reschedule it. To optimize the scheduling process and increase patient satisfaction, some platforms include convenient online scheduling, allowing patients to schedule appointments at any time and from anywhere.

3. Recalls

Keeping up with when patients are due for their next appointment and trying to reach them on the phone for scheduling can be ineffective and burn a lot of hours in the day. An automated recall system dramatically improves this process and eliminates that task from your list, so you don’t have to sacrifice productivity.

4. Patient Surveys

Gathering patient feedback about the level of care you are providing is critical for maintaining a patient-centric practice. This process can be automated, so you don’t have to worry about manually sending surveys to patients after each visit or remembering to ask them to complete one every time they come in. On busy days, patient surveys are a perfect example of the small yet important things that can slip through the cracks.

5. Birthday Greetings

Birthday messaging is a simple way to improve patient loyalty, and it is actually a very smart and effective marketing strategy. Sending cards in the mail is a costly and time-consuming undertaking, and those cards may end up in the junk mail pile, so your birthday wish never even makes it to your patient. You can automate these greetings without losing the personal touch that makes them special.

6. Targeted Care Campaigns

Patient education is essential for maintaining and improving healthy outcomes, but sending the right information to the right patient can be a tedious process. By automating this process, you not only free up valuable time to improve productivity, but your patients also get health-specific information pertinent to their individual health goals.

7. Automated Revenue Cycle Management

How many man-hours and postage are you wasting sending multiple statements that may not even result in a payment? Implementing an automated revenue management tool can completely eliminate this issue and help you streamline this practice process while significantly improving your collections.

With so many automated tools available to healthcare practices, there is no reason you should be sacrificing time, productivity, and profitability. As you look for ways to improve your care, patient satisfaction, and communication throughout the continuum of care, healthcare automation is your answer.


To learn more about what automated tools are right for your practice, download our free checklist, “12 Must-Have Features in Patient Communications Software.”